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Google

- What is AdSense?
- Tips for getting AdSense ads relevant to your content
- What not to do with AdSense
- Use AdSense channels to track your advert performances
- Control the AdSense Google Bot




How to increase traffic and advertise your business or website online.

 

There are numerous advertising programs available to enable you to advertise your website or business online. PoppyDog uses Google AdWords which is a simple to use but effective way of advertising your business or website.

What is Google AdWords:
Google AdWords is an advertising program run by Google. The textual ads and sponsored results that appear when you do a Google search are advertisers using AdWords.

How it works:
Every time someone searches the web using one of your keywords, your ad may appear next to the search results.

How much does it cost:

  • Firstly you are only charged if someone clicks your ad, not when your ad is displayed.
  • Secondly you can set a limit on what you spend on advertising (no minimum!). This means that you can put aside say 20 dollars and just give the advertising a go.

    Easy to use:

  • Signup for AdWords
  • Think of some keywords that describe your website or business
  • Create some Google Style ads



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